Following reviews of Paul Tough’s book, “How Children Succeed: Grit, Curiosity and the Hidden Power of Character,” Holly Finn brings in Cowboy Ethics and the Cowboy Code in her review in the Wall Street Journal, “Where Have All the Cowboys Gone?”  She contrasts the Cowboy Code with many examples of poor character shown by students and their parents – lying, cheating, stealing and doing anything to get ahead at many of our most prestigious schools. Of course she’s right about character versus greed and success at any price.

Whether the Code comes from Jim Owen’s book, "Cowboy Ethics: What Wall Street Can Learn from the Code of the West" or from Ernest Morris’ “El Vaquero: The Cowboy Code,” the message is the same.  Character counts.  Character counts first and most.  Or, as said elsewhere, “What will it profit a man if he gains the whole world and forfeits his soul?”

Some of the crucial traits of Cowboy Ethics and different Cowboy Codes are:

  1. Live each day with courage.
  2. Take pride in your work.
  3. Always finish what you start.
  4. Do what has to be done.
  5. Be tough, but fair.
  6. When you make a promise, keep it.
  7. Ride for the brand.
  8. Talk less and say more.
  9. Remember that some things aren't for sale.
  10. Know where to draw the line.
  11. A cowboy never takes unfair advantage - even of an enemy.
  12. A cowboy never betrays a trust.  He never goes back on his word.
  13. A cowboy always tells the truth.
  14. A cowboy is kind and gentle to small children, old folks, and animals.
  15. A cowboy is free from racial and religious intolerances.
  16. A cowboy is always a good worker.
  17. A cowboy respects womanhood, his parents and his nation's laws.
  18. A cowboy is clean about his person in thought, word, and deed.
  19. A cowboy is a Patriot.
  20. The highest badge of honor a person can wear is honesty.  Be truthful at all times.
  21. Your parents are the best friends you have.  Listen to them and obey their instructions.
  22. If you want to be respected, you must respect others.  Show good manners in every way.
  23. Only through hard work and study can you succeed.  Don't be lazy.
  24. Your good deeds always come to light.  So don't boast or be a show-off.
  25. If you waste time or money today, you will regret it tomorrow.  Practice thrift in all ways.
  26. Many animals are good and loyal companions.  Be friendly and kind to them.
  27. A strong, healthy body is a precious gift.  Be neat and clean.
  28. Our country's laws are made for your protection.  Observe them carefully.
  29. Children in many foreign lands are less fortunate than you.  Be glad and proud you are an American.
  30. I will be brave, but never careless.
  31. I will obey my parents. They DO know best.
  32. I will be neat and clean at all times.
  33. I will be polite and courteous.

But the Cowboy Code is not true; few cowboys really followed it. Yes, that’s right.  Many of the exemplars are fictional or fictionalized characters like Hopalong Cassidy and Wild Bill Hickok.  We can quibble with many of the sentiments and find situations in which, for example, parents are not always good, right and deserving of respect.

So what?  The factual nature doesn’t matter.  What matters is what spirit gets stimulated in our children’s hearts and even in us as adults.  The history of the greatness of the human spirit and human endeavor is passed on generation after generation through stories that inspire each new individual to be great and to do good.  It’s passed on in myth, legend and fiction, as well as through the lives and deeds of great men and women – great humans.

That’s the way human education works.  What counts is what gets inspired in the heart of each child and each adult.

Won’t honesty and good character mean that our children will be beaten out by the cheaters? That’s what many parents are afraid of: the cheaters will get better grades, get into better schools and eventually get better jobs and careers; lying cheating and stealing are necessary for survival or success.  But those predictions come from fear and aren’t necessarily true.

Step back from fear and think.  Would we want our children to become or to marry people who are selfish, lying, cheaters?  Don’t we want our children to have “Cowboy” character and to their live lives based on that?

If our children become witnesses or defenders, won’t they get into trouble? Maybe.  Children or adults who speak out against harassment, bullying and abuse can get trouble focused on them.  Children or adults who speak out against domestic violence, racism, religious persecution, genocide and terrorism can get trouble focused on them.  We each decide what to do in specific situations.

What’s crucial is to know the difference between right and wrong.  If we don’t know the difference, if we think that all values are the equal because there are so many different ones across the globe, we are making a grave mistake.  Different values lead to different places and we choose the direction we will try to go.

The engine and the steering wheel. Traits and skills like grit, determination, perseverance, fortitude, endurance and resilience are our engine.  We need the power of these abilities to get anywhere on the long road of life.

The values, beliefs and attitudes that are embodied in the humans who exemplify the Cowboy Code or Cowboy Ethics, whether as real as Lincoln, as fictionalized as Wild Bill Hickok or as fictional as Hopalong Cassidy, are our steering wheel.

We need both an engine and a steering wheel to get where we want to go.

What engine and steering wheel do we try to teach our children?  What engine and steering wheel are we models of for our children?  Which values are more important when some of ours conflict or are even mutually exclusive?

Since all tactics depend on the situation, expert coaching by phone or Skype helps.  We can design a plan that fits you and your situation.  And build your will and skill to carry it out effectively.

Sometimes we must fight ferociously to stop bullies at school, at home and in the workplace because the responsible authorities won’t act, despite the evidence. But other times, we are the problem.  We have conflicting values we can’t choose between so we don’t act effectively; we stay stuck – uncertain and indecisive.  We vacillate instead of acting with determination and perseverance.  We give in.

A few examples in different areas of life are:

While many other values and reasons can factor in, including important ones like keeping a job that puts food on the table or even survival.  I hope you can see that if all of our values are held to be equally important, then when they contradict each other, we’ll be stuck.  Or, if one value is always held to be most important, for example, non-violence, or being nice and sweet, or never disagreeing or upsetting someone, then we’re guaranteed to fail in some situations.

The way out of this impasse is to:

  1. Rank our values in importance; have a hierarchy of values. Then we know which one is more important in which situations.  For example, is it more important that your children have contact with an angry, hostile, bullying, controlling, abusive, brutal parent because children need parents or is it more important for your to set an example of standing up to bullies and protecting them from being beaten, even if that means they don’t see that parent?
  2. Honor the most important values first. Don’t honor a lesser value if that means you won’t be able to honor a more important value.  If honoring a more important value conflicts with a lesser value, honor the ones that are most important.
  3. Plan a strategy that’s most likely to succeed. Children tend to blurt things out.  They think that if they’re right, that’s enough.  Everyone will follow them or some protector will rescue them and make things right.  Adults know that in order to succeed we often have to be careful in how we do things.  And there may be no rescuer, no matter how right we are or what we think we deserve.
  4. Carry out the strategy with single-minded focus, determination, courage and perseverance. Be relentless in a good cause – your most important values.
  5. I am not recommending situational ethics; I am recommending situational tactics.

We won’t make things better for ourselves or our children by being a peacemaker.  Tactics like begging, bribery, endless praise, appeasement, endless ‘second chances,’ unconditional love and the Golden Rule usually encourage more harassment, bullying and abuseWe won’t get the results we want; we won’t stop emotional bullies or physical bullying unless we’re clear about which values are more or less important to us.

If we don’t create a hierarchy for conflicting values, we’ll wallow in negative self-talk, blame, shame and guilt.  We’ll get discouraged, depressed, despairing and easily defeated.

We can use many techniques to clarify our patterns and to prioritize our values in a way that will make us more effective and successful.  The take-home message is always to cut through impasses and solve our problemsDon't be a victim waiting forever for other people to protect you.  Use your own powerSay “That’s enough!”  Say “No!”  Stopping bullies is more important than never using violence.

For some examples, see “Bullies Below the Radar: How to Wise Up, Stand Up and Stay Up,” “How to Stop Bullies in Their Tracks” and “Parenting Bully-Proof Kids,” available fastest from this web site.

Since all tactics depend on the situation, expert coaching by phone or Skype helps.  We can design a plan that fits you and your situation.  And build your will and skill to carry it out effectively.

Almost every one of the women who’ve interviewed me on radio or TV admitted that they were raised to be “nice girls.”  Their mothers had taught them that the most important value was to be nice, polite and sweet at all times.  They should ignore or rise above bullies; feel sorry for how empty and insecure bullies must feel; how horrible bullies’ family lives must be.  Nice girls should try to understand those mean girls, to forgive them and to tolerate their nasty, insulting, abusive behavior. Nice girls should be sweet and kindly in all situations; not be disagreeable, not make scenes, not lower themselves to the level of the mean girls by pushing back verbally or physically.  Nice girls were raised to believe that the virtues of loving compassion and sympathy were their own rewards and would also, eventually, stop bullying.  Nice girls were to live by the Golden Rule.  Being a virtuous martyr was preferable to acting “not-nice.”

As a result, when these nice girls became adults, they had trouble protecting themselves from bullies.

Many had married nice guys so they didn’t have to worry about bullying at home.  But they didn’t know how to stop bullies at work, especially stealthy, covert, sneaky female bullies.  They didn’t know how to teach their children to stop bullies at school.  They didn’t know how to protect themselves from manipulative, abusive, controlling, narcissistic, nit-picking, negative, self-centered relatives, friends or neighbors.

And, in addition to the emotional scars and the feelings of helplessness and impotence in the face of the real world, they bore a measure of anger toward their mothers for not teaching them how to be effective as grown ups.

The start of their change was to openly admit that, in this area, their mothers were wrong.

Their experience had taught them that they needed to feel stronger in the face of bullies, to learn to act more effectively now and to teach better skills to their children.

They had to decide which values were more important than being nice. They had to adopt a new hierarchy of values to reflect what they’d learned.  They had to discard their childhood rules and roles, and adopt new ones as adults.  Once they made the decision to determine their own values, they felt a surge of power, confidence and self-esteem.

At first they thought that they needed at least two hierarchies of priorities; one for their home life and one for the outside world.  This was abhorrent to many because it sounded like situational ethics.  But it wasn’t.  They would have the same ethical framework and merely different tactics that fit their different situations.

A general example of the new hierarchy they all adopted was that although being nice, sweet and agreeing with people might still be important, protecting themselves and their personal space was more important.  Being treated well was more important than keeping silent and not making a scene or not creating a confrontation.  Speaking up and keeping themselves and their families safe was more important.  They would not allow toxic waste on their “Isles of Song.”

Determination, will and perseverance were more important qualities than being nice.  These qualities gave them the power to take charge of their lives.  They didn’t have to be mean, but they did have to be strong, courageous and sometimes firm.  They were the ones who decided what they wanted and needed; what was right for them; what their standards were.  These decisions were not consensus votes affected by the desires and standards of other people.

Their tactics had to be situational.

In their personal family lives, where niceness was usually reciprocated, they could usually interact by kindly suggestion and often be very forgiving of some behaviors.  But with some relatives in their extended families, they had to be more direct and enforce more boundaries; no matter what other people thought was right or thought they should put up with because the bullies were “family.”

In most other situations – work, friends, their children’s schools – they had to overcome the idea that being open and firm automatically meant confrontation, which they’d been taught to avoid at all costs.  They had to learn how to speak clearly, disagree in a nice and firm way, and make things happen even if it made people uncomfortable; especially people who were abusive or slacking in their responsibility to protect their children.

The hardest skill for many of them to learn was how to isolate some bullies or to work behind the scenes to thwart covert attacks from sneaky, manipulative bullies.  But once they’d stopped thinking that being nice was the most important value, they were able to learn these skills. Expert coaching by phone or Skype helps.  We can design a plan that fits you and your situation.  And build your will and skill to carry it out effectively.

In his New York Times Op-Ed column, Charles M. Blow reported on the experience of his three children and the results of a study conducted by the Josephson Institute Center for Youth Ethics, which interviewed more than 43,000 high school students.  He reports that the study showed:

  • “Boys who went to private religious schools were most likely to say that they had used racial slurs and insults in the past year as well as mistreated someone because he or she belonged to a different group.
  • Boys at religious private schools were the most likely to say that they had bullied, teased or taunted someone in the past year.
  • While boys at public schools were the most likely to say that it was O.K. to hit or threaten a person who makes them very angry, boys at private religious schools were just as likely to say that they had actually done it.”

In addition, he says that, “While some public schools have issues with academic attainment, it appears that some private schools have issues with tolerance.  No person is truly better when they lack this basic bit of civility.”

Most of the discussion and argument will focus on whether or not his general conclusions are correct about most private versus public schools.  And many people will base their conclusions on their personal experience in each type of school.

But the important point is not about the generalizations.  Don’t get distracted by academic speculation about the generalizations.  The important point is about the schools your children are going to.

If your children are going to a school that tolerates or encourages other children to think that they’re special and, therefore, that they can tease, taunt, mistreat, bully or abuse people who are different, that’s the situation you need to focus on.

Children need to feel that they’re special and that high standards of behavior are expected of them.  The problem is caused by the idea that, therefore, they can scorn or torment other people who aren’t in their group or who are different.

Bullies will target any difference they can find.  It’s not the difference that causes bullying; it’s the bullies who find the difference.  Of course bullies will focus on race, religion, color, gender, sexual preference, etc.  But we all also know examples of mean girls and mean boys who bully people they decide are too tall or short, too skinny or fat, or who have different hair color or hair style, or different clothes, or who aren’t as fashionable or faddish.

Their bullying can range from verbal, emotional and cyber-bullying to physical violence.  They form cliques or gangs to harass, cut-out, put-down, torment and abuse their targets.  If responsible adults don’t intervene and stop the behavior, bullies will be emboldened to push every boundary and to take power.  Unfortunately, mean parents often encourage their kids; sharing their prejudices and hatreds or thinking that popularity is worth any price.  Also, bullying parents will protect and defend their bullying kids, like Lucius Malfoy protecting his rotten son, Draco, in the Harry Potter series.

I’ve consulted with principals, teachers and staff of both public and private schools, who won’t ignore, tolerate or support bullying.  And we have developed effective programs to stop bullying.  In addition, I’ve seen both public and private schools in which principals, teachers and staff look the other way or condone or even applaud harassment, bullying and abuse.  Some even think that building school spirit this way is worth sacrificing a few weaklings or sinners.

I’ve also coached families of children in both public and private schools to help them learn how to stop bullies and how to be skillful when dealing with reluctant, do-nothing principals.  The “reasons” for the bullying usually vary from situation to situation, but the tactics used by bullies are the similar across the board.

More than generalization to be discussed and disputed intellectually at a party, we’re hit home emotionally by what happens to our children.  If one school, whether public or private, doesn’t stop bullies and it’s your children’s school, that’s the one that counts in your life.

But there is one generalization that cuts across all lines; we can stop bullies before we’ve analyzed in detail the reasons why a particular kid or group of kids selects its target(s) and long before we can teach them to have increased empathy and tolerance.  The first step is always having clear, firm and immediate consequences for the perpetrators.

If we don’t stop bullying and abuse, we’ll continue the downward spiral of stress, anxiety, negativity and depression; of loss of self-confidence and self-esteem; and of increased suicides among targets who become victims because the responsible adults didn’t protect and defend them.